Are you running a self-service business?
Don’t fall into the trap of running a business without identifying each patient’s full aesthetic needs, warns Ricky Allen.
I do not think there is...
The cosmeceutical advantage
Five reasons you (and your patients) need cosmeceuticals in your practice.
Ideal marriage of skincare with clinical treatments
A good skincare regimen incorporating active cosmeceuticals...
Why you should start a podcast
With subscriptions continuing to grow exponentially, listeners are searching for and finding podcasts in all sorts of niches, with information of interest tailored specifically...
A step by step guide to setting up a YouTube Channel
Alfie Lombardi from Trusted Surgeons explains how to capitalise on video content by setting up a YouTube Channel of your own.
Video is king when...
So you want to start a podcast…
Podcasting is growing exponentially, with more and more of the world listening in – and they’re ready to listen to you. We look at...
Snap-Savvy image based social media
How to make the most of your Instagram and Youtube accounts.
Keep it clear
Your content needs to be clear, concise and targeted. It should capture...
What’s your digital strategy
The digital marketing tactics every clinic should be using. Words by Karen Messit.
Cosmetic and plastic surgery is becoming more and more commonplace in Australia...
Marketing vaginal rejuvenation
Introducing women’s wellness into your practice can be a different and very rewarding move. However, it is critical to build a strong marketing foundation...
Podcasts & the evolution of aesthetic medical communication
With new regulatory changes, the need for innovative and compliant communication platforms has become paramount.
In the wake of stringent updates to the Therapeutic Goods...
Your Online Reputation
New York marketing guru Wendy Lewis explains the importance of being vigilant in maintaining your online brand.
Consumers can rate almost everything online today: books,...
