The goal achievement breakthrough
With the events of the last 18 months, there's been a chance to reflect on what is important in our businesses and in our...
Your Clinic Website
Native New Yorker Wendy Lewis, the undisputed guru of marketing for aesthetic practices, explains in details how to maximise the marketing benefits of your...
Big Changes To Casual Employment
For the first time, casual employees are now defined by law. Lawyer Brian Powles breaks down what this means for employers.
For several years, there...
A look at how COVID-19 disrupted facial plastic surgery & aesthetics
The American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS), the world’s largest association of facial plastic surgeons, has released its 2020 member survey...
Artificial Intelligence & The Future Of Plastic Surgery
How artificial intelligence is changing the future of the aesthetics arena and shaping a new way to improve outcomes and efficiency.
The aim of medicine...
A Clinical Governance Model for Telehealth Consultations in Cosmetic Medicine
Nurse Practitioner Elissa O’Keefe outlines the expectations and requirements of both the authorised prescriber and the registered nurse when prescribing drugs remotely.
Telehealth can be...
Dealing With Difficult Patients
During a crisis such as the COVID-19 pandemic, stress levels are high and patient expectations can be unrealistically heightened. Ricky Allen shares her top...
Keep Your Winning Team Motivated to Stay
As a business owner, practice manager or sales team leader, you know only too well that a good employee is hard to find. And...
Facial aesthetic injections: Consensus recommendations to minimise adverse outcomes
In an illuminating review paper, Prof Greg Goodman and Drs Steven Liew, Peter Callan and Sarah Hart provide their consensus recommendations for minimising adverse...
How to succeed in the wellness economy
Holistic mind and body treatments are reshaping the industry and blurring the lines between cosmetic medicine and general wellness.
The “wellness economy” was valued...