The Patient Experience
The old maxim 'don't ask, don't tell' couldn't be further from the mark if you want to ensure your patients have a great experience.
One...
Are you an employer of choice?
Changing times require a revamped recruitment strategy. As we've entered a dystopian employment market, there has never been a better time to focus on...
Better Blogging
New York marketing guru Wendy Lewis explains the art of creating great content that connects with readers is more of a science.
Blogging is a...
NSW Guidelines for Breast Implant Surgery
NSW Health has published a formal toolkit for the management of breast implants, which prioritises patient safety and protection.
The new guidelines aim to:
inform...
The Lipstick Effect:
Earlier this year the media warned that the many residual impacts of the pandemic could eventually hit our vanity cupboards, and it appears that...
Taking Care of Business
The aesthetics landscape is dynamic and constantly evolving. Strategic business adviser Hanya Oversby provides an insight into what is currently happening in the business...
ARPANSA warning: patient risks from cosmetic radiation
The Australian Radiation Protection And Nuclear Safety Agency (ARPANSA) has reported a large increase in cosmetic applications using non-ionising radiation (NIR) and published advice...
How was your first day?
While there are still more jobs listed on Seek and other job boards than good candidates to fill them, the war on talent is...
Setting up a smart clinic
The automated future is already here, and although it may not be everything that was depicted in the Matrix, today’s smart technology can automate...
How to maximise your ROI
Energy-based systems are usually the biggest purchasing decisions made by aesthetic practitioners. Yet many clinics fail to apply basic sound business principles when it...
