The eminent Spanish skincare brand, ISDIN, is making its entrance into the Australian and New Zealand markets, bringing its innovative photo ageing solutions to the region.
Founded in 1975 and headquartered in Barcelona, Spain, ISDIN is an international laboratory specialising in innovative solutions for a variety of dermatological needs. Born from an alliance between a leading cosmetic company and a benchmark pharmaceutical company, ISDIN has became a global benchmark in skincare.
Named Spain’s No 1 dermatological company, ISDIN is committed to ongoing innovation and research in order to develop products at the forefront of skincare technology. A vital aspect of ISDIN’s methodology is their collaboration with healthcare professionals and the scientific community. Their Medical Advisory Board, consisting of experts from decision-making and spearheading new product development.
‘ISDINCEUTICS OFFERS A COMPLETE AND COMPREHENSIVE LINE OF COSMECEUTICALS, BACKED BY THE SCIENTIFIC COMMUNITY AND FORMULATED WITH INNOVATIVE ACTIVE INGREDIENTS.’
ISDINCEUTICS
Isdinceutics is the aesethtics brand of ISDIN, and provides high- performance skincare routines to help prevent, repair and correct photoageing. Isdinceutics leverages a deep understanding of skin needs gathered from decades of research and innovation at ISDIN, which has been hailed as the industry photoprotection authority in Europe.
Isdinceutics offers a complete and comprehensive line of cosmeceuticals, backed by the scientific community and formulated with innovative active ingredients.
- It boasts several cult products, including: Retinal Intense, a biphasic serum containing retinaldehyde 0.1% and the leading topical Vitamin A product in Spain;
- Melatonik overnight recovery serum, a 3-in-1 formulation
of Vitamin C, Bakuchiol and Melatonin to help protect
against free radicals and promote radiant skin; - G.E. Reverse Day and Night facial remodelling creams with latest-generation tripeptide complex and cross-linked hyaluronic acid; and
- K-Ox Eyes, an eye contour cream for under-eye bags and dark circles formulated with Vitamin K oxide, hyaluronic acid and peptide-based haloxyl.
ISDIN is distributed in Australia and New Zealand by Dermocosmetica, and was officially introduced to the local market on September 17, 2023 in Sydney. The launch was attended by George Kypreos, Managing Director of Dermocosmetica, Berta Ochoa, Isdinceutics Global Brand Manager, and Javier Perez Carrion, ISDIN Head of Export.
The launch of ISDIN has been highly anticipated. The brand is helping to drive the future of skincare, with an international network of scientists investigating how genetics, lifestyle, wellness and, above all, the sun impact the skin. Armed with leading cosmetic and pharmaceutical research, ISDIN products are formulated with advanced, dermatologist-back formulas with innovative textures.
Today, Isdinceutics is present in 56 countries, with 14 subsidiaries and 43 export partners, making it a true leader in the skincare industry.
SOCIAL & ENVIRONMENTAL COMMITMENT
ISDIN’s commitment to sustainable social and environmental impact has earned the company a B Corp certification, an extremely rigorous certification that is only achieved by 4% of the total candidates who apply worldwide.
Awarded by the non-profit B Lab, this certification recognises companies committed to transparent, responsible and sustainable business practices. ISDIN is one of 6,000 Certified B Corporations worldwide.
The brand’s 2023 goals include: eco-design over 95% of its packaging; use a minimum of 25% recycled materials; ensure all raw materials are certified with the highest social and environmental criteria; achieve carbon neutrality and reduce its direct carbon emission by 50%; have zero-waste production sites; donate a percentage of sales to the community via skincare- related initiatives; and become a benchmark in fighting skin cancer.
As the company expands into the Australian and New Zealand markets, ISDIN aims to evolve into a “Lovemark” brand, fostering profound emotional connections with its customers. AMP
ISDIN is distributed by Dermocosmetica. For more details, contact +61 3 9354 0898, customerservice@dermocosmetica.com.au, www.isdinceutics.com.
