Cryomed Aesthetics celebrated the addition of Sofwave to its growing portfolio of advanced aesthetic technologies with an exclusive launch event at the luxurious Capella Sydney on 15 September 2025.

The evening brought together industry leaders, practitioners, partners and the Cryomed team to mark the arrival of the globally acclaimed non-invasive ultrasound skin-tightening device into their portfolio.

Hosted by Chloe Newman, Cryomed’s National Sales Manager, the event showcased Sofwave’s innovative Synchronous Ultrasound Parallel Beam (SUPERB™) technology, which delivers precise energy to stimulate new collagen and elastin for smoother, lifted skin with minimal downtime.

Attendees heard from Emily Choy, Vice President of Sofwave APAC, who provided valuable insights into the brand’s international growth and commitment to evidence-based innovation. An educational session followed, featuring a candid panel discussion with established Sofwave practitioners. Jeff Chen of Luxe Clinics shared his experience as the first to introduce Sofwave to Australia and how he now operates three devices across his clinics due to strong patient demand. Aly Rose RN of Aly Rose Aesthetics emphasised the system’s impressive safety profile, ease of integration and consistent results that keep her patients returning.

The event reflected Cryomed’s dedication to delivering world-leading technology and clinical support to Australian practitioners, with Sofwave now an integral part of their portfolio.

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